John Dawson

John Dawson

Managing Director at marketingQED

The third breakout (English) covers the way information systems and analytical approaches can support the decision making around growth strategies for your brands. A new concept is presented in which more valuable insights and plans will help you build better plans in order to grow you brands. This break out will be presented by John Dawson, Managing Director at marketingQED together with Jaw Stoute, Business Development Director at Scanmar.

Specialities: Marketing Analysis, Marketing Dashboards Marketing Mix (Econometric) analysis; Resource optimisation, Time-Series analysis

Breakout – “How smart insights drive brand growth”

Serre

This breakout session covers the way information systems and analytical approaches can support the decision making around growth strategies for your brands. A new concept is presented in which more valuable Smart Insights will help you build better plans in order to grow you brands. This break out will be presented by John Dawson, Managing […]

Breakout
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